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There's a New Beauty Inside Each of Us!
Are you a woman over 40 and wondering why when you look into the mirror - you just look different than you used to?  Hopefully, these fashion and color tips will help you achieve the look you're after.  You can be just as sexy and vital looking after 40 as your younger counterparts!  It's just a matter of a few simple changes.  Don't forget - 50 is the new 30!

FASHION

One of the most challenging fashion aspects for 40+ women is how to dress to accommodate your changing body shape.  No matter how hard we work out and monitor our eating habits our bodies do change.  Physiological changes like thinning hair to ruddier, duller skin has an effect on how we view ourselves.   Look at  it like this....we still have lots of wonderful assets....it's just that the assets are different ones! So it follows that if our bodies are changing so then must our clothes.  Learning how to flatter your body's newest assets  without spending a small fortune is doable. 

Most of all you need to refresh your overall look.   Don't hang onto what worked in the past.  Being over 40 is all about evolution.  Pleated pants may no longer flatter your figure.  Try the new slim front pants with no pockets to add inches to your waist and hips.  And check your makeup.  Liquid foundations have their place in the cosmetic world but they tend to magnify the flaws in mature skin.  Our Mineral Miracle makeup just might be the ticket for you in that department!  When was the last time you updated your hair style?  With all the fabulous new hair products available today, perhaps you should try going a bit shorter and giving your face an all over "lift". 

Experts have found  that shoes and bags are the easiest way to update your look.  But be careful not to confuse "trendy" with what actually works for you.   Comfort is a luxury you have earned by this point!

Fashion Sins for 40+

    * Don't dress like your daughter!  Dressing too young actually makes you look older
    * No miniskirts, no matter how great your legs and knees look.   Why not turn those old minis into fashion        pillows for your daughters room
    * Don't wear the same colors you used to.  Even eye shadow colors could use an overhaul
    * Trendy for you may not be the best choice.  Create a style that shows your personality

Gravity takes its toll on 40+ women, but there are some tricks of the trade that can help:
    Wrinkled Neck:  Try stand-up or turned-up collars
    Thick Middle:  Loose the baggy stuff and go for jackets and pieces that give you shape with a snug fit
    Thinning Hair:  Go for a shorter cut and fluff it!
    Focus on the fabulous:  Legs and shoulders are the slowest to show their age....show them off!
   


Bottom Line

Don't be afraid to try something new.  Don't judge clothing by what it looks like on the rack.  Try it on.  Be careful about what colors you put closest to the face.  If you see dark shadows under your eyes when you view yourself in the mirror, that color doesn't work for you. 

Lighten up!  As we age, the colors of our makeup should change.  Loose the sparkly, bright shadows.  Try our new mineral shadows for a soft, sexy look.  Bermuda is great for an  all over base.  Try Meteorite for the crease and a soft line of it under your bottom lashes. 


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